Brand Spotlight – iNi

by admin on November 18, 2013

iNi Cooperative Apparel and Garments

“Mindfully Manufactured Outerwear”

iNi cooperative is a high-performance outerwear and apparel company dedicated to providing the highest-quality extreme sports gear while maintaining environmental integrity and using primarily recycled materials. The company was founded in 2011 by six veteran skiers and snowboarders determined to create a functional lifestyle brand yet yield high performance, high quality garments. Between their commitment to social responsibility and the amazing uniqueness of the gear, iNi cooperative is known for making “mindfully manufactured outerwear.”

Reduce. Reuse. Recycle. Repeat

With big ambitions and an even bigger talent pool, it seems that iNi has nowhere to go but up. They need not reduce or reuse any stagnant ideas, but can instead recycle and repeat their already revolutionary cycle of unique thought. And even if that fails, reflect on the product. Because based on reviews and a series of descriptive videos like the one below, iNi garments are pretty rad so far.

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